Catdance Film Festival 2015

PDCPR recently spent an amazing week in Park City, Utah producing the third annual Catdance Film Festival presented by our client, Fresh Step Litter. It was a full house at Catdance, which took place on Saturday, Jan. 24 at the Sky Lodge just off Main Street in Park City.  Actress and animal activist Nikki Reed was a meow-valous host and shared her love for kittens throughout a packed media day and event that evening. Guests enjoyed walking the red carpet along with adorable kittens from Friends of Animals Utah. They also received bedazzled cat-eared headbands, make-up and cat-toos, snapped and shared photos at the Fresh Step Lightweight Litter photo booth and enjoyed kitty cocktails before watching the film screening and celebrating Alana Grelyak's winning film and receipt of the coveted Golden Litter Scoop. 

Check out highlights from the evening, and watch the winning film “French CATastrophe” below!


Kris signs up for Frenchat.com thinking he's going to improve his language skills, but when his foreign exchange teacher Guy LaFurrr arrives, he's shorter and furrier than expected. For more feline films from this filmmaker visit: http://YouTube.com/catcatastrophes

PDC Celebrates 10th Anniversary with New Office Space

This year we marked our 10th anniversary with the opening of a new office space in the San Francisco Bay Area in Corte Madera.  We will continue to maintain co-headquarters in Chicago, as well as satellite offices in Chicago, New York City, Cleveland, Cincinnati, Dallas and Washington, D.C.

We’re thrilled about our new indoor - outdoor office space in Corte Madera designed to foster and strengthen creative thinking and our integrated team-based approach. As an independent boutique agency, our value proposition and client service is un-matched. Our business model has always been — and will continue to be — putting client’s business and communications goals first.
— Sam Kennedy, Founder, PDCPR

Check out some shots of our Open House below. 

 

Meet the Team


SAM KENNEDY

History: Communications powerhouse with nearly 25-years experience in journalism, advertising, marketing research and 15 years of dedicated PR focus

Expertise: Strategy and corporate reputation management

Career Highlight: Favorite brand programs include Peet’s Coffee & Tea & The Milk Mustache Campaign (you couldn’t ask for a more natural combination). Top jobs include Publicists for Charles Schultz & United Media and writing for The New York Times. 

When not managing PR programs, you’ll find Sam packing picnics with her family for the beach and practicing yoga.

 

 

MEGGAN NEEDHAM

History: 20 year veteran in consumer public relations, specializing in brand launches and revitalizations working with iconic brands

Expertise: Strategic Counsel, Program Development and Team Management

Career highlight: Favorite brand programs include the Fresh Step Catdance Film Festival, Jockey Anchorman 2 launch and the got milk? Milk Mustache Campaign

When not writing PR plans, you’ll find Meggan playing Wii Just Dance with her three kids or exploring Chicago’s restaurant scene with her husband and friends.

 

ANGIE BLOCK

History: 15 years of experience working on integrated marketing programs for blue chip clients with specific emphasis in consumer packaged goods, food and beverage, retail and fitness industries

Expertise: Research and results-driven program development, management and execution

Career highlight: Educated top R&D chefs on the versatility and selling appeal of beef at the Culinary Institute of America launching the “flat iron” on menus nationwide

When not responding to Client emails, you’ll find Angie taking barre classes, teaching 1st graders how to write and anything outside with her two children

 

FAITH BORLAND

History: Faith has more than 13 years of consumer marketing experience spanning CPG, Retail, Food, Home, QSR & Hospitality and Fitness

Expertise: Brand strategy and implementation, consumer and social engagement

Career highlight: Closing the Lincoln Tunnel to complete a 79-day cross-country journey on a lawnmower to Keep America Beautiful

When not creating captivating content: Faith can be found at the yoga studio or in the kitchen cooking with her two children

 

APRYL ASH

History: Seven years in agencies performing consumer, healthcare and non-profit PR

Expertise: Program management and execution, as well as media prowess

Career Highlight: Helping orchestrate and track national media interviews with Wall Street Journal, AP, Access Hollywood, LA Times and more for Catdance 2013

When not creating creative events, you’ll find Apryl running outside with her husband and dogs

 

MARGARET BLAINE REYNOLDS

History: With over 10 years of PR experience, Margaret has proven herself as a leader in the consumer and culinary communication fields. She has background in media engagement, event management, social media brand manager, trade shows and more. She has launched national brand campaigns, advertising programs, product launches and new social media presence for brands. 

Expertise: Media Strategy and consumer and culinary communications

Career Highlight: Favorite media booking included World’s Fastest Omelet Maker on GMA Weekend, on behalf of American Egg Board. Favorite programs worked on were launching ‘i’m Lovin’ It’ for McDonald’s and Quaker’s “Go Humans Go”. 

 When not managing PR programs, you’ll find Margaret hiking with her family in the Bay area, exploring her new home city of San Francisco or finding new projects that must be tackled in her home.

 

 

JANE RUBIN

History: Agency experience with digital strategy, web content management, and social media coordination specializing food, fitness, and hospitality in consumer brands including McDonalds Corporation and Hyatt Corporation.

Expertise: Social media, digital strategy, event planning, project management, and engaging audiences with captivating content

Career highlight: Leveraging the MTV Eco Lounge suite to tout our wonderful clients

When not brainstorming fun hashtags, you can find Jane hiking all over the bay area and connecting with new friends over yoga and hot tea.

 

MACKENSIE DZIACHAN

History: Currently a rising senior at UCSB double majoring in Communication and Global Studies. Experience includes content creation, management and distribution. 

Expertise: Social networking, content creation and distribution, including maintaining Instagram, Facebook, and website accounts for the Delta Psi chapter of AXΩ as well as creating and distributing a quarterly newsletter to parents and alumnae. 

You can find Mackensie running around Marin County training for the Nike Women's Half Marathon or eating all the chocolate she can get her hands on – depending on the day.